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You’ve probably heard a million times that it’s cheaper to retain customers than acquiring new…

In a utopian world, you always know what your customers want and when. You can…

As businesses on the Shopify scale, store owners and marketers often find that integrated cross-channel…

Today, digital engagement has a key role in the success of any online business. This…

One of the key challenges faced by brick-and-mortar stores is re-engaging with their prospects and…

The brick-and-mortar stores across the world went through a few disruptions in the past three…

Creating the best user experience on the first visit to your website can make a…

When we talk about conversions, what’s the first thing that comes to your mind? A…

When you are operating an AI-based omnichannel marketing platform, you need to be on top…

When it comes to providing an exemplary customer experience to your users, the spray and…

The ongoing global CoviD-19 pandemic has changed the way businesses are done in the last…

Modern marketing has shifted its strategy from a general spray-and-pray model to a more data-driven…