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Ecommerce in China – Online consumer on the Rise

Ever since the famous slogan “To get rich is glorious” appeared three decades ago, China’s…

Vizury announces $16M Series C Funding led by Intel Capital, Ascent Capital

Bangalore, India, 12-June-2014 Bangalore-based digital CRM firm Vizury today announced a $16 million Series C…

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Category based pricing: Variable pricing for focused retargeting

This blog post introduces a new class of business models- Category based pricing that allows…

Vizury’s Technology Platform Overview

We are in the business of behavioral advertising and show personalized advertisements (ads) to users…

We’re in Korea!

A short flight from Beijing took me to Seoul, Capital of South Korea. An Early…

Marketing Attribution Modelling – determining the optimal mix

Digital marketers have access to a wealth of data about every marketing communication sent out…

Happy new year and a 2013 summary of Vizury news

A very happy new year to all our friends and readers from everyone at Vizury….

Vizury’s core values

(Co-authored by Arjun A.V.) “Culture takes over when the CEO leaves the room” – Frances…

10 cool ideas that can make Facebook Dynamic Ads work for you

Every marketer is eyeing Facebook ads as an important channel to reach out to potential…

How user behaviour is shaping mobile retargeting?

As mobile takes centrestage in a user’s purchase life cycle, marketers have quickly shifted gears…

Overview of Recommendation Systems at Vizury

Recommendation systems work on the premise that when past performance data is fed into a…

Vizury announces direct integration with Facebook Exchange

November 14, 2013. Bangalore, India. Vizury, a global personalization solutions provider, today announced its direct…

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