Email Retargeting as a powerful marketing tool

Email communication may be facing a serious challenge from its more nonchalant counterpart social media…

Deep Link your Apps to Drive Engagement

A while back we wrote about how rich media push notifications offer apps a good…

Smart e-commerce hacks : Price drop alerts

Even in this internet age where purchasing stuff just takes a click, compulsive shopping is…

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Push Messages: Vizury Engage360 Strives To Make it More Engaging

For most consumers, push notifications are more an annoyance than an effective marketing or sales…

What to expect when you’re expecting? Omnichannel personalization to deliver performance in BFSI

In banking, financial services and insurance there aren’t too many products on the shelf. Every…

Are you a modern BFSI marketer? Here are 4 things digital you just can’t miss

In the last one year alone in India, 22% increase in users browsing for financial…

Crossing the Chasm of App Retention

  Perhaps, “Crossing the Chasm”, written by Geoffrey A. Moore, is one of the milestone…

CMOs are becoming growth marketers

CMOs have made progress in asserting themselves as business leaders, not just leading the marketing…

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Ambush Marketing : Push Notification campaigns to grow conversions

Ambush marketing is certainly no novel concept, or a tactic employed frequently by major players….

Shop.org Digital Summit 2016 : Our RSVP blog

So mark your calendars down for the 26th and 27th of September, because we’re heading…

Three sleeps till Shop.org 2016 : Meet us at Booth 4095

Shop.org Retail Digital Summit 2016 is almost upon us, and this is probably the last…

How Machine Learning can solve the Mobile App Uninstall Puzzle

The explosion of E-Commerce Mobile apps and their adoption by online businesses is a well-established…

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