Technology behind Vizury Central (Part – 1)

This is the first of 3 blog posts that talks about how we built a…

Learnings that helped us grow and sustain in China

China is one of the fastest growing ecommerce markets today and thus an irresistible prospect…

Effective Data management for Affiliate marketing

This multi-part blog post recommends a framework for Advertisers to effectively manage data sharing with…

The fight against blocked cookies – What are the complexities involved and how can Ad-Tech companies overcome them?

The background of this topic is present here: We spoke about what will happen if…

Ecommerce in China – Online consumer on the Rise

Ever since the famous slogan “To get rich is glorious” appeared three decades ago, China’s…

Vizury announces $16M Series C Funding led by Intel Capital, Ascent Capital

Bangalore, India, 12-June-2014 Bangalore-based digital CRM firm Vizury today announced a $16 million Series C…

Growth Through Web Push Notifications - Featured Image

Category based pricing: Variable pricing for focused retargeting

This blog post introduces a new class of business models- Category based pricing that allows…

Vizury’s Technology Platform Overview

We are in the business of behavioral advertising and show personalized advertisements (ads) to users…

We’re in Korea!

A short flight from Beijing took me to Seoul, Capital of South Korea. An Early…

Marketing Attribution Modelling – determining the optimal mix

Digital marketers have access to a wealth of data about every marketing communication sent out…

Happy new year and a 2013 summary of Vizury news

A very happy new year to all our friends and readers from everyone at Vizury….

Vizury’s core values

(Co-authored by Arjun A.V.) “Culture takes over when the CEO leaves the room” – Frances…

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